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Social media, as every marketer knows, is an undoubtedly effective tool for reaching new audiences and connecting with existing consumers. In fact, as of 2021, social media is the most popular platform for marketers.

Trust is important in any relationship. It’s exactly the same between any brand and their consumer and customers? Well: Customer Interaction and Engagement just got Personal, very Personal. . .Read our article below to see our take on it.

Video marketing can be used for everything from building customer rapport, to promoting your brand, services or products. Additionally, video marketing can serve as a medium to present how-to’s, promote customer testimonials, live-stream events and deliver viral (entertaining) content.

Google continues its march toward being the ultimate search engine in terms of relevancy and quality, and if you aren't paying attention and keeping up with their changes, you're going to be left in the dust, with ineffective campaigns and hefty minimum bid prices.

As a sales professional or business owner, youre always selling yourself or your product. Whether you're attending a networking event or trade show, you only have a few seconds to introduce yourself and grab the prospects attention. Do you remember how you introduced yourself to a prospect at the last networking event you attended?

The higher your business ranks in search results, the more likely people are to visit your website. SEO is all about making sure search engines surface your site when people search for questions or terms related to your business.

In today’s marketing world, it seems that almost any topic is open for debate. While I was gathering facts for this article, I was quite surprised to find some of the issues I thought were cut and dryed are actually still being openly discussed when it comes to audio and internet marketing.

You wouldn't buy a car without the steering wheel, or accept to be served your meal at a restaurant without cutlery - then why have a website with no SEO implementation? With more than 1 billion websites online today, the competition on search engines can be tough. If you want people to find your website, investing some time on your website's SEO is a must.

The best designed brochure in the world is simply useless unless it is distributed properly. How best to do that? Use the seam of gold that has taken your business to where it is - your client database.

Got a new business product but dont know where to start? Video marketing just might be for you. This article discusses video marketing, its advantages and a short guide on how to make a video perfect for any marketing campaign.